Audience Inventory

Audience Inventory describes the placements and permitted uses a creator or programme offers, together with the participation records that help explain the offer. It gives creators and commercial partners a way to agree what is available, how it may be used, and how results will be measured. The inventory concerns media, placements, and agreed rights. People and agents participate in the experience under their own roles and permissions.

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What an Inventory Description Covers

A creator’s agreement establishes which parts of the media and programme they can offer and the terms on which a partner can use them.

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Participation Records, Points, and Credits

A game or stream can produce records of participation. VAP describes the design for connecting that activity to a session and checking the resulting records. An experience can use points to record progress or participation and credits to record a balance. Its terms explain what those measures represent and how they may be used. A commercial programme would specify which records support its reporting and how the reported results relate to the agreed placement or work.

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Proposed cNFT Record Design

One proposed representation for inventory records is a compressed NFT, or cNFT, on Solana using Metaplex Bubblegum. In this design, a record could connect a placement or participation summary to its metadata and supporting material. The agreement defines the permitted use of the media and records associated with it.

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Merkle Tree Design

The proposed architecture uses a concurrent Merkle tree to group records and support checks that a record belongs to the tree. Tree depth and canopy size are implementation choices that affect capacity and proof handling. They would need to be chosen for the intended record volume and integration.

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Metadata

The metadata design describes the following information: People and agents can contribute under the experience’s rules. Metadata should describe their permitted role and the activity being assessed.

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Planning Placements and Matching

A creator would describe the formats, timing, and context available to a commercial partner. A partner would set out the audience, subject, and placement requirements that matter to the brief. Matching those descriptions could identify a suitable opportunity. The agreement and media workflow would determine how the placement is prepared, approved, and presented. An L-Bar is one possible layout, placing an advertising unit alongside the stream. Its size, timing, and behaviour need to fit the programme and the devices used to watch it.

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Measurement and Commercial Terms

The programme’s terms would define the pricing basis, the period covered, the work or placement supplied, and how results are reported. Related placements or activity periods could be described together where the creator’s agreement allows it. Each description still needs to make its contents and measurement basis clear. Reported scores, audience figures, or other assessments need their own definitions and context so a partner can understand what they measure.

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Funding, Settlement, and Allocation

Programme funding, service fees, settlement revenue, and token-related revenue remain distinct. The programme’s agreements identify its costs, recipients, and allocations. SW4P provides the settlement role. SW4P Earn extends SW4P’s economic model into source-aware allocation, claims, rewards, payout schedules, reserves, and reconciliation. Current status: SW4P Earn is not yet publicly available. No staking, liquidity, reward, or claim programme is currently open. $555 is RNDRNTWRK’s coordination asset. Related: For Advertisers · VAP · How RNDRNTWRK Works